Nippon Paint expands anti-viral and heat-shielding coatings in Asia

Functional coatings are being extended across the group's Asian markets — a category where the marketing has run well ahead of the evidence.

Editorial image — Nippon Paint expands anti-viral and heat-shielding coatings in Asia

Nippon Paint has expanded its range of anti-viral and heat-shielding coatings across Asian markets, according to the company’s newsroom.

Functional coatings are the most contested category in the industry. Anti-viral claims are usually tested against a specific virus under laboratory conditions, over a defined contact time, on a defined surface — none of which maps cleanly onto a wall in a school or an office. Heat-shielding claims depend on the reflectance of the specific colour, which means a dark version of the same product will not perform like a white one.

ArtCoatings has not seen the test reports behind these products and treats the claims as manufacturer assertions.

Why this matters

Specifiers are increasingly asked for coatings with added function. The defensible approach is to ask for the test standard, the organism or property tested, and the conditions — before the claim enters a specification document.

What remains unconfirmed

  • Which standards the anti-viral claims were tested against.
  • Whether heat-shielding performance is measured for all colours in the range.
  • How long the claimed performance lasts in service.

Source & editorial note

Source
Nippon Paint (Newsroom)
Source reliability
Medium
Last reviewed

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